Director, Marketing & Engagement
Jan 2024 – Present
Scout Productions | Burbank, California, United States · Hybrid
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Led go-to-market strategies and 360-degree marketing plans across Netflix, Peacock, HBO Max, E!, and
Oxygen productions — spanning experiential activations, social and digital content, influencer
marketing, licensing extensions, and brand integrations including LEGO, Walmart, and StockX.
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Built OMG Fashun's creator community from scratch for Julia Fox's E! series — identifying aligned
creators in the conscious fashion space, developing the community value proposition, and growing an
authentic platform of fashion disruptors.
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Structured and executed brand integrations including Tan France + Eli Lilly Zepbound and Jonathan Van
Ness + Antoni Porowski + QuickBooks — negotiating directly with talent agencies and managing content
approvals across owned social platforms.
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Led Fab Five Live, a sold-out multi-city live experience series featuring the Queer Eye cast —
managing end-to-end strategy, sponsor integrations, talent partnerships, and on-site execution across
five markets with 360-degree social and digital extensions.
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Built and managed brand partnerships for MerPeople (Netflix) with Virgin Voyages and Atlantis
Bahamas — negotiating deal terms, defining activation scope, and stewarding partner relationships from
concept through delivery.
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Relaunched Queer Eye's TikTok strategy — building original content franchises, planning a sequenced
four-week content calendar, and achieving 9M+ impressions and 700K+ likes.
Senior Manager, Business Development
Jul 2020 – Dec 2023
Scout Productions | Full-time
Trade Out Producer
Jun 2018 – Jul 2020
Scout Productions | Contract
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Negotiated product integrations for Emmy-winning shows Queer Eye S3/S4 on Netflix and Home Made Simple
with Laila Ali S8 & S9 on OWN Network.
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Secured over 300 deals totaling over $2.3M in trade out value, offsetting production costs.
Director, Sponsorship Sales
Sep 2019 – Present
Altitude Summit | Contract
Premier national conference for creative entrepreneurs and lifestyle influencers — 650+ attendees with
2.8B+ combined community reach.
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Lead end-to-end design and execution of brand experience programs for a portfolio of Fortune 500 and
lifestyle brand partners — translating each partner's objectives into tailored activations that connect
authentically with a highly influential audience of creators and entrepreneurs.
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Design and manage interactive brand installations, sponsored dinners, educational seminars, and 1:1
expert meeting programs — creating environments where brand presence feels culturally earned rather
than transactional.
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Extend on-site activations into digital and hybrid channels — developing content capture strategies
and social amplification plans that expand reach well beyond the live event footprint.
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Manage multi-brand portfolio simultaneously across sponsorship scoping, budget oversight, stakeholder
communication, and on-site execution — maintaining a cohesive, premium event experience season over
season.
Marketing Communications Manager
Apr 2019 – Jul 2021
Weld-On | Anaheim, California, United States · On-site | Part-time
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Developed and managed organic social media presence and thematic content series — building a consistent
brand voice and content calendar across platforms for a B2B industrial brand.
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Conceived and scoped a learning-focused video series and launched a long-form blog content program
featuring Weld-On products — building SEO infrastructure and educational brand assets from the ground
up.
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Led RFP development for a new combined website merging Christy's and Weld-On digital properties, and
managed updates to the Weld-On app — overseeing vendor relationships and technical requirements through
the process.
Director of Client Services
Aug 2014 – Aug 2020
Pollinate Media Group | On-site | Full-time
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Owned Fortune 500 influencer marketing portfolio including Unilever (Dove, Huggies), Clorox,
Kimberly-Clark, Intuit, and Tyson — contributing to $4M+ in annual revenue retention through strategic
stewardship, proactive account growth, and consistent delivery excellence.
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Developed and managed end-to-end creator partnership programs — overseeing talent identification,
vetting, contract negotiation, content review, performance reporting, and ongoing relationship
management across a multi-brand portfolio.
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Built measurement frameworks tracking CPM, engagement rates, and audience impact — translating
campaign analytics into executive-ready insights and forward-looking strategic recommendations for
senior brand stakeholders.
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Drove double-digit year-over-year revenue growth through organic account expansion and new business
pitch contributions — developing influencer strategy frameworks and presenting to senior brand
leadership.
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Led and mentored account managers and junior staff — building a high-performing team culture with clear
accountability structures and a relentless focus on creative quality and campaign impact.
Marketing Communications Manager
Jan 2018 – Apr 2019
T. Christy Enterprises | Anaheim, CA · On-site | Part-time
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Competitively selected and implemented digital asset management tool for creation of full product line
catalog.
- Created and published 150+ page catalog.
Account Director, Convergence
Jun 2006 – Aug 2014
TPN | Marina del Rey, CA | Full-time
Clients: Walmart, Sears Holdings Corporation, The Hershey Company, Jockey, Tropicana, The Clorox Company,
Mike's Hard Lemonade, Bimbo Bakeries USA, Constellation Brands, Southern California Honda Dealers, Taco
Bell, Cricket Wireless, and Princess Cruises.
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Managed multimillion-dollar integrated marketing programs for major consumer brands including Walmart,
Kmart, Sears, Hershey, Tropicana, Taco Bell, and Princess Cruises — spanning retail, digital,
experiential, and entertainment channels with full P&L accountability.
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Built entertainment partnership frameworks and negotiated talent and promotional agreements — managing
cross-functional execution across agency, client, and external partner teams simultaneously.
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Contributed to agency new business pitches and RFP responses — developing strategic positioning and
campaign narratives that supported wins across multiple brand categories.