Building campaigns and partnerships where brands stop being ads and start being part of the story.
I lead integrated marketing, brand partnerships, and influencer programs, from go-to-market strategy and talent-led integrations to creator communities, experiential series, and high-touch sponsorship programs.
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Strategic marketing across streaming, live experiences, and brand partnerships.
Fab Five Live
Led a sold-out multi-city live experience series featuring the Queer Eye cast—managing end-to-end strategy, sponsor integrations, talent partnerships, and on-site execution across five markets.
OMG Fashun Creator Community
Built Julia Fox's E! series creator community from scratch—identifying aligned creators in conscious fashion, developing the value proposition, and growing an authentic platform of fashion disruptors.
How I Work
From entertainment integrations, branded content, and influencer programs at scale, experiential tours, and licensing extensions, my work lives where brand strategy, creative execution, and cultural instinct meet — and where audiences actually feel the difference.
What I do
- Find the right brand for the right moment and make the match feel inevitable
- Build influencer and creator programs that compound over time rather than spike and fade
- Turn entertainment properties into year-round commercial platforms through partnerships, licensing, and live experiences
I build partnerships that belong at the center of culture, where brands, talent, and audiences actually meet.
Let's Connect
I am always interested in conversations about brand partnerships, influencer programs, and live experiences — whether that is a full-time role, a project, or just a good idea worth exploring.